TUI Blue is strengthening its presence in Asia with a series of new hotel openings in China and South-east Asia, following the successful launch of new hotels in Thailand and Vietnam in the last months.

The brand will make its debut in China with three new properties, and one in Malaysia.

The new properties in China comprise the 83-room Blue Wusongkou Cruise Port in Shanghai, the recently opened TUI Blue Taicang with 129 rooms near Tianjing Lake, and TUI Blue Yangshuo Xiangheli, Guilin.

Over in Malaysia, the 150-key TUI Blue The Haven Ipoh welcomed its first guests this month. Further launches in South-east Asia are already being planned, with TUI Blue Maduzi Bangkok in Thailand and TUI Blue Berawa in Bali soon to open.

“Our rapid expansion in China and South-east Asia underscores the strong demand for the TUI Blue brand in these fast-growing travel markets,” said Artur Gerber, managing director of TUI Blue Hotels & Resorts. “As we continue to bring our unique blend of leisure accommodations and locally-inspired experiences to more destinations, we are confident that TUI Blue is an excellent addition to the region’s hospitality landscape.”

Source: https://www.ttgasia.com/2024/09/13/tui-blue-expands-portfolio-in-china-south-east-asia/