Marriott has signed an agreement with Hiap Hoe Ltd., through HH Properties, to debut the Aloft Hotels brand in Singapore.

Following a strategic conversion, Marriott expects to officially rebrand the 785-room hotel in Q3 2023 when it will become the largest Aloft hotel in the world.

“We are thrilled to announce our third collaboration with Marriott International as we venture and introduce the first Aloft hotel in Singapore,” said Teo Ho Beng, Chief Executive Officer, Hiap Hoe Limited. “Aloft Singapore Novena expects to feature a contemporary and dynamic space that caters to the needs of design-savvy, next-generation travelers and locals. We are excited to provide an urban-inspired gathering place that embodies the Aloft brand’s unique personality and energy, tailored for individuals who value boldness, style and connectivity.”

Aloft Singapore Novena will comprise of two towers located in Zhongshan Park, a mixed-use development in the cultural district of Balestier. The towers are currently operating as two hotel brands – Days Hotel and Ramada by Wyndham Singapore at Zhongshan Park.

The area is renowned for its rich heritage and is situated along the Balestier Heritage Trail, surrounded by an array of local eateries and linked to the integrated dynamic healthcare precinct, Healthcity Novena.

Guestrooms feature Sealy beds, custom amenities, complimentary high-speed Wi-Fi, 55-inch LCD televisions and walk-in rainfall showers.

Dining options at Aloft Singapore Novena will include a modern Chinese and local seafood restaurant, and a Halal-certified buffet restaurant.

Other facilities available on the property include an outdoor pool, gym and a choice of meeting and event spaces.

“The signing of Aloft Singapore Novena heralds the expected arrival of Marriott International’s 14th hotel in Singapore and we are delighted to be launching the Aloft brand in the country together with such an experienced partner as Hiap Hoe Limited,” said Gautam Bhandari, Market Vice President for Singapore and Maldives, Marriott International. “With the site’s proximity to the city’s Central Business District as well as to local attractions and green spaces, the location is strategically placed to enable us to attract both business and leisure guests.”

Source: https://www.travelnewsasia.com/news23/16-HotelinSingapore.shtml