Hilton bags fresh lot of hotel signings for Thailand, Indonesia, and Vietnam

Hilton has secured 11 new properties across Thailand, Indonesia, and Vietnam following new signings announced earlier this month. The latest collection of projects include the debut of Hilton’s lifestyle brand, Tapestry Collection by Hilton, in South-east Asia.

The new signings include Kromo, Curio Collection by Hilton, Hilton Bangkok Grand Asoke, Hilton Garden Inn Bangkok Silom, and Hilton Garden Inn Rayong in Thailand; Tapestry Hoi An, Hilton Hanoi West, and Hilton Garden Inn Mui Ne Beach in Vietnam; and Conrad Jakarta, Hilton Bandung Padalarang, Hilton Manado, and Hilton Garden Inn Manado in Indonesia.

Kromo Bangkok, Curio Collection by Hilton is among June’s signings, and is set to open this year

“With its beautiful destinations and resilient economies, South-east Asia continues to be an important growth driver for Hilton in Asia-Pacific,” said Maria Ariizumi, vice president, development, South-east Asia, Hilton.

The hospitality company has more than 100 hotels trading and under development in the region, where it is set to surpass 1,000 trading hotels by 2025.

As of the first quarter of 2024, Hilton continues to hold its largest development pipeline in company history with 892 hotels signed across Asia-Pacific.

Ariizumi commented: “We deeply value the trust that owners continue to place in Hilton’s managed and franchise models, robust commercial engine, and superior brand recognition, all of which have fuelled our sustained growth in this vibrant region. We look forward to introducing even more of Hilton’s renowned brands to gateway and emerging destinations here.”

These latest signings follow several key openings last year and early this year, including the first Curio Collection by Hilton property in Vietnam with La Festa Phu Quoc, Curio Collection by Hilton and the debut of Hilton’s flagship brand and first hotel in Ho Chi Minh City with the opening of Hilton Saigon.

With the rise of luxury travel in the region, Hilton is also broadening its collection of luxury brands and properties. Hilton launched Umana Bali, LXR Hotels & Resorts last year, marking the brand’s first hotel in South-east Asia, as well as Singapore’s second Conrad Hotels & Resorts through Conrad Singapore Orchard. It will also bring its iconic Waldorf Astoria Hotels & Resorts brand to Indonesia, Malaysia, and Vietnam with the openings of Waldorf Astoria Jakarta, Waldorf Astoria Kuala Lumpur, and Waldorf Astoria Hanoi in the coming years.

“Hilton’s latest signings and upcoming openings not only underscore the long-term growth opportunities in this dynamic region, it also further cements our commitment to creating exceptional experiences for both our guests and Team Members,” said Alexandra Murray, vice president and regional head of South-east Asia.




Source: https://www.ttgasia.com/2024/06/21/hilton-bags-fresh-lot-of-hotel-signings-for-south-east-asia/