The current highly competitive and challenging nature of the hotel accommodation business in Bali is precipitating a wave of changes in management contracts and the rebranding of local properties.
As reported by Kompas.com, Colliers International Indonesia has recorded a total of eight hotels in Bali who changed their branding during 2016.
Ferry Salanto, Senior Associate Director of Research for Colliers International Indonesia, reports that the eight hotels changing brands in 2016 were comprised of two three-star hotels, four four-star hotels, and one five-star hotel.
Colliers also report that 18 new hotels opened in Bali in 2016. This amounted to 2,665 new hotel rooms coming onto the market. 1,279 rooms in the four-star category dominated the new rooms coming online in 2016.
The eight hotels that changed branding identities in Bali in 2016:
- ibis Styles Bali Kuta Dewi Sri became the Grand Livio
- Savvoya Seminyak Hotel Dafam became the Savvoya Seminyak Hotel
- Best Western Premier Sunset Road became the Ramada Sunset Road
- Ramada Tanjung Benoa became The Tanjung Benoa Resort
- Ramada Camakila became The Camakila
- Vasanti Hotel became the Four Points by Sheraton Bali Seminyak
- Aston Tuban Inn became the Permata Kuta Hotel’8
- Grand Nikko Bali became Hilton Bali Resort
Meanwhile, the 18 new hotels that commenced operations in Bali in 2016:
- ibis Styles Petitenget – 134 rooms
- Kila Infinity 8 Jimbaran – 180 rooms
- Ibis Legian Street -106 rooms
- Siesta Legian – 119 rooms
- Fame Hotel – 90 rooms
- Preference Hotel Seminyak – 120 rooms
- Hilton Garden Inn Bali Ngurah Rai Airport – 292 rooms
- Novotel Ngurah Rai -214 rooms
- Golden Tulip Jineng Tamansari -190 rooms
- The Nest – 115 rooms
- Preference Hotel Sanur Maison Aurelia – 54 rooms
- The Haven Bali Berawa – 60 rooms
- Sthala Ubud a Tribute Portfolio Hotel -145 rooms
- Royal Tulip Saranam Resort and Spa – 89 rooms
- The Katamama Potato Head Boutique Hotel – 58 rooms
- Artotel Bali Sanur – 89 rooms
- Anvaya Hotel By Santika – 495 rooms
- Jambuluwuk Oceano Seminyak – 115 rooms
Source: http://www.balidiscovery.com/messages/message.asp?Id=15314